Coffee is not just a nice and warm caffeine fix. Its aroma is so overwhelming and having a cup with a friend is just priceless. If you are a coffee lover and is having thoughts of coming up with your very own coffee shop franchise here in the Philippines then it’s time to make your little research before taking the plunge. I have listed the cream of the crop among the coffee shops in the country and if you are really looking for profit then you better stick with the best.
Starbucks Coffee Franchise. One of the most sought after coffee shop in the world is indeed Starbucks! You might be surprised and puzzled at the same time when we say that Starbucks is not open for franchising. Although it is not open for such I still included this on the list since it is one of the best coffee shops not only in the Philippines but in the world. It has operated in thousands of branches worldwide and even a kid knows Starbucks well. Don’t despair if you can’t franchise Starbucks, because there is an alternative to franchising and that is opening a Starbucks licensed store.
A licensed store has its perks and the inclusions are the following: Customized store design, seasonal promotions, equipment and fixture, whole bean coffee package, Starbucks menu, bakery and food program which is exclusive with Starbucks, support and training which includes onsite visits and expert consultation
Applying for such is a long, tedious and strict process. Starbucks would assess you thoroughly if you are a perfect fit in handling a licensed store. If you are wondering how did Starbucks grow in almost every part of the country even without franchising then the answer is simple, it’ s because of The Rustan’s Group. If you are planning to have a Starbucks outlet then you have to go through them. The cost of one outlet or licensed store is ranging from $300,000 to $400,000 and a memorandum of agreement with The Rustan’s Group is needed to be signed and complied with.
Coffee Bean and Tea Leaf Franchise. One of the great coffee shop in the Philippines, not only because of the great coffee and tea but also because of the comfy and great atmosphere it has. Friends come here often for small chit chat over a cup of tea or coffee. In the Philippines, Coffee Bean and Tea Leaf has been rapidly growing and around the world it has reached 22 countries and still expanding.
Franchising CBTL takes a process too. First you have to give your contact details and you’ll be probed thoroughly over the phone to discuss your interest in franchising CBTL. Your preferred location will also be assessed if it’s fit for CBTL. Upon passing the initials then you have to complete the requirements. Legalities would be settled and once done, setting up the site along with the staff hiring and training then you are good to go and have your very own CBTL! The franchising amount is not disclosed, for inquiries and to learn more about their franchise plans feel free to call them up.
Figaro Coffee Franchise. To all the coffee drinkers, Figaro may be one of the favorite hangouts but another surprising fact is that Figaro is a renowned Filipino brand. It is not only known here in our country but also around the world. It has been in the coffee business for 15 years with over 70 outlets. Figaro supports local coffee industries and farmers through its Foundation and continuously promotes Filipino coffee around the globe.
If you would love to franchise a Figaro Coffee shop, you need to fill out first the application form which you could download from their website. Location is important and would definitely affect your business, so you better get a good one. The initial investment varies it depends on what type of franchise you wish to have from a kiosk concept to a full store concept, the choice is yours. It ranges from P900,000 for a kiosk concept up to P6.5M for a 60-100 sqm full store concept. Fees would also be collected such as Royalty fee of 5% of net sales, national marketing support fund which is 2% of net sales and local store marketing fund which is equivalent to 1% of net sales. The franchise term is 8 years for a full store concept and renewal is for another 4 years. While for the kiosk set up, 5 years is the franchise term with a renewal term for another 5 years. There is a renewal franchise fee of 40% of the prevailing franchise fee.
Coffee is not just a warm and aromatic beverage that would jumpstart your day. Especially if you are drinking it from one of the best coffee shops in the country, then for sure you would truly enjoy your caffeine fix. Franchising the coffee shop of your dreams may be a painstaking event but for sure it’s like purchasing your favorite drink, you have to queue in a long line for a while but it’s all worth it.